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Strong brand identity & image can lead to financial advantages through the concept of Brand Equity in which the brand itself beco… | Coca cola, Cola, Brand identity
Creating personal connection with consumers through Keller's Customer's based brand equity When talking about brands, a lot
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The Brand “The sum of all characteristics, tangible and intangible, that make the offer unique.” Brand Name Coca-Cola Brand Logo Bottle Design and Red. - ppt download
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